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Trend #4: 5 Ways to Overcome Declining Trust and Wary Donors

This is the fourth installment in my series on major trends that will impact your fundraising results: the huge issue of declining trust and wary donors. Donors are losing trust in nonprofits - and giving less. So how do we deal with the…

Trend #2: Gifts Over $1k Are Going Up – And What To Do About It

I think it's time for a major gift checkup! Why? Some giving trends are showing that major donors are still brimming with generosity.   What does the crystal ball say about fundraising today and tomorrow? Here’s the big news: A recent…

Small Donors are Disappearing . . . and What You Can Do About It

One of the most disturbing trends in fundraising today is that small donors are disappearing. I interviewed Roger Craver of the Agitator/Donor Voice Blog this week. (Roger is one of the direct mail/multi-channel gurus of our field, and I read…
asking conversation with donor

The Asking Conversation: How to Ask for “Permission to Ask”

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So much of fundraising comes down to the Asking Conversation, doesn’t it? It’s inevitable -- because we are simply in the business of raising money. But asking can be tough: in worst cases – it’s full of fear and trepidation. Other…

It’s OK to Bless and Release a Donor

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What do I mean by Bless and Release? It’s what you do with an incommunicative, unresponsive donor: You just let go and release them from your attention. Take this situation for example: Here you are, trying so hard to reach out…

How to Create an Inspirational Nonprofit Case Statement

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This post is by Dr. Kathryn Gamble, senior consultant with Gail Perry Associates Your case statement is the backbone of your fundraising program. Why? Your nonprofit's case statement outlines your entire fundraising rationale: why your organization…

How Your Nonprofit Board Governance Committee Is Like My Garden

Could your nonprofit board governance committee be like my garden? My garden is a work in progress. And so is your board. Just like my garden, your board needs an overseer – to care and feed for the board itself. Every garden – and every…

Strengthen Your Fundraising Appeal With the “IPM” Formula

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  Here’s a very smart, efficient way to present your fundraising appeal. It forces you to be crystal clear about the three fundamental parts of any formal Ask: What impact it will make (I) What project it will fund…
strong major donor relationships are important for fundraising

Major Donor Relationship Planning: How to Tell If You Have a Close Relationship With Your Donor

Major donor relationships planning can be challenging! We find that fundraisers often don't take the time to understand their donors' interests and motivations. But don't plunge into an ask until you do your homework. Do you really know…
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