Our Best Practices.

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Small Donors are Disappearing . . . and What You Can Do About It

One of the most disturbing trends in fundraising today is that small donors are disappearing.I interviewed Roger Craver of the Agitator/Donor Voice Blog this week. (Roger is one of the direct mail/multi-channel gurus of our field, and I read…

The Asking Conversation: How to Ask for “Permission to Ask”

So much of fundraising comes down to the Asking Conversation, doesn’t it?It’s inevitable -- because we are simply in the business of raising money.But asking can be tough: in worst cases – it’s full of fear and trepidation. Other…

It’s OK to Bless and Release a Donor

Donor Cultivation, Major Gift Fundraising

What do I mean by Bless and Release?It’s what you do with an incommunicative, unresponsive donor: You just let go and release them from your attention.Take this situation for example: Here you are, trying so hard to reach out…

How to Create an Inspirational Nonprofit Case Statement

Capital Campaign, Major Gift Fundraising

This post is by Dr. Kathryn Gamble, senior consultant with Gail Perry Associates Your case statement is the backbone of your fundraising program.Why? Your nonprofit's case statement outlines your entire fundraising rationale: why your organization…

How Your Nonprofit Board Governance Committee Is Like My Garden

Board Development

Could your nonprofit board governance committee be like my garden? My garden is a work in progress. And so is your board. Just like my garden, your board needs an overseer – to care and feed for the board itself.Every garden – and every…

Strengthen Your Fundraising Appeal With the “IPM” Formula

Annual Giving, Asking for Donations, Major Gift Fundraising

Here’s a very smart, efficient way to present your fundraising appeal. It forces you to be crystal clear about the three fundamental parts of any formal Ask:What impact it will make (I)What project it will fund…

strong major donor relationships are important for fundraising

Major Donor Relationship Planning: How to Tell If You Have a Close Relationship With Your Donor

Major Gift Fundraising

Major donor relationships planning can be challenging!We find that fundraisers often don't take the time to understand their donors' interests and motivations. But don't plunge into an ask until you do your homework.Do you really know…

Fundraising’s Not About Money (What???)

Asking for Donations

Fundraising's not about money - what did I say?What's more - fundraising is NOT about asking, either.Why? Because if you just focus on the money, you'll drive your donors away.In fact, if you make it all about money, you probably…

Top Takeaways from #AFPICON 2019!

Fundraising Strategy

#AFPICON is always a terrific experience - with the best minds in fundraising in the room.We all come together to learn and share the latest research, trends and strategies.Here are some of my favorite ideas that I heard and shared…

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