Major Gifts from donors are a crucial component of successful fundraising efforts for nonprofit organizations. These gifts, typically larger in size, are given by individual donors or foundations who are passionate about the cause and have the financial capacity to make significant contributions. Major Gifts play a pivotal role in the sustainability and growth of nonprofits, allowing them to carry out their mission and make a substantial impact in their communities.

Find below our articles about Major Gifts best practices.

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7 Tips to Create a Wildly Successful Donor Cultivation Event

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Why do we hold major donor cultivation events? These types of gatherings happen everywhere, and they happen often in the fundraising world. We find that a lot of major gift fundraising happens in these types of quasi-social donor events. Here's…

Storytelling Tours Are Great Donor Cultivation Tools

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One of our favorite donor cultivation tools is a carefully-designed storytelling tour. But we are not talking about just any tour - this is a special, scripted, step-by-step tour. A Storytelling Tour can help you spread the word in your community…
Our $5 Millon Capital Campaign Ask that BOMBED

A $5 Million Capital Campaign Ask that BOMBED

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I wish you could have been there. . . . It was a hot summer day in Virginia. We were seated in a small conference room with one of Virginia's top business kingpins. There the successful businessman sat --  so smart and so together…

The Advice Visit: Opening the Door to Your Major Donor

Advice Visits are one of our golden tools to get to know prospective major gift donors and discover what’s on their mind. They are a key step in the qualification and cultivation process for major donors. Advice Visits are based on the…
Suspect vs Prospect

Suspects vs Prospects

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  Today, we want to talk about two critical terms in major gift fundraising: suspects and prospects.  These terms are often used interchangeably, but they have distinct meanings and huge implications for your fundraising efforts. Here’s…
A Backburner List for Major Gifts

The Backburner List: A Major Gift Fundraiser’s Top Secret Strategy

One of the biggest challenges for major gift fundraisers is in the area of prospect management. When you have a whole list of projects in your portfolio, how do you prioritize your assigned prospects? That's where the concept of a Backburner…
Mistake # 5

Even More Major Gifts Fundraising Mistakes!

Yes, there are many more major gifts fundraising mistakes to discuss! The activity of engaging with a potential donor, face to face, or person to person, can create fear and anxiety in many people. At best, it can feel terribly awkward. On…
Top Major Gifts Fundraising Mistakes and Bloopers

Top Major Gifts Fundraising Mistakes and Bloopers

Major gifts fundraising mistakes are everywhere! Dealing with major donors can be so challenging - and the entire effort is subtle, full of nuance. You're trying to make friends with someone who expresses interest in your cause, but what to…
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How to Reconnect Major Donors Who Have Drifted Away

Have you ever tried to reconnect with major donors who have lost touch with your organization and your team? Here’s a quick video we posted to Linkedin yesterday, where we discussed success stories from the Major Gifts Intensive. Our guests…
The Three Success Principles for a Profitable Major Gifts Program

(Major Gifts #8)The Three Success Principles for a Profitable Major Gifts Program

These three success principles will set up your major gifts fundraising program to succeed: you need systems, teamwork and skills training.
(Major Gifts #7) What’s the Best Structure for a Full-Scale Major Gift Program

(Major Gifts #7) What’s the Best Structure for a Full-Scale Major Gift Program?

Everyone wants the secret to success for to a profitable, full-scale major gifts program.  Our email series this month is sharing the top "secrets" you need to be successful with major donors. Today we're talking about two systems that…
An Easy Strategy for Discovering New Major Gifts Prospects

(Major Gifts #5) An Easy Strategy for Discovering New Major Gifts Prospects

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Today, we want to focus on one of the greatest challenges facing development shops everywhere: finding and discovering new prospects for major, principal, and capital gifts. We hear this everywhere:  Fundraisers tell us that…
(Major Gifts #4) How to Focus on the Right Major Gift Prospects, Not the Wrong Ones

(Major Gifts #4) How to Focus on the Right Major Gift Prospects, Not the Wrong Ones

Have you ever found that it’s easy to be distracted when you are working on major gifts?  Certainly, pursuing the wrong donor prospects can eat up a lot of time.  How do you know you’re spending time on the right people,…

(Major Gifts #3) What Board Members and Executive Management Need to Know About Major Gift Strategy

What do board members need to know about major gifts fundraising strategy? It's a long-term effort and it's not about "asking."
How to predict your major gifts pipeline for this year

(MG Series #2) How to Predict Your Major Gift Pipeline This Year

Do you and your leaders want to know how much money you can raise, and when it will come in? This is the sought-after truth of fundraising – the ability to predict future cash flow from gifts. Just think, wouldn’t it be wonderful to really…
How to Move from Transactional to Transformational Major Gifts

(Major Gifts #1) How to Move from Transactional to Transformational Major Gifts

Hope your new year is getting off to a happy, positive start.  Let me tell you how to ensure you and your team raise more in 2023 than last year. This is the first of an email series that we’ll be sending you over the next three weeks…