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Fundraising Blog Topics

How (Bad) Marketing and Branding can Kill Your Fundraising

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WHY do you have marketing, communications and branding for your organization?  It's important to ask these questions: WHY does marketing exist? What is the purpose of our newsletter? What is the purpose of our website? What…

7 Steps to Fundraising Success This Year: Strategic Tips for Your Board and CEO

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The new year is a great time to take stock of your fundraising strategy. Here are my strategic tips for board members and CEOs. These will help build a well-oiled fundraising machine inside your organization - something we all want! 1. Go…

Holiday Survival Guide: 5 Tips for Surviving and Enjoying the Holidays

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Yes, the holidays can be wild! So very much to do! Here are my own favorite tips for not only surviving but really enjoying the holidays. Your #1 Job is to Protect Your OWN Good Energy YOU are the most important person of all…

One Thing You Can and Must Do to Boost Your Year-End Fundraising Totals

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Just think, 30% of your entire annual giving will occur in December. AND 10% of your entire annual giving is about to come in the door the last 3 days of this month. So do I have your attention? Who is going to get your donors' dollars? Here…

The One Mistake that Hurts Fundraising the Most

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What is keeping you from raising the most money possible? Could it be that your own approach is holding you back? I have an idea for you - YOU might just be your own worst enemy. : ) This idea will help you make your job easier, more…

Phone Calls to Donors = Highly Profitable Fundraising

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Are you afraid of telephone fundraising? It can be scary to pick up the phone to call a donor or a potential donor! Especially when it’s so much easier to keep your polite distance and send a letter or an email solicitation. But stop a…

Is There a Crisis in Fundraising Leadership?

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How do we attract, develop and retain good fundraisers? At last week's International Fundraising Congress, many of us were transfixed by a provocative conversation about "The Emerging Fundraising Leadership Challenge." International fundraising…

112 Tips to Raise More Money by Direct Mail Fundraising

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Direct mail fundraising is a major workhorse for all nonprofits. And, yes, online giving and digital appeals are important - but donors pay far more attention to a paper letter that arrives in their mailbox. Here's a smart guide to help you…

5 Tips for Making Your Donors Love You

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Your donor has just sent in another gift! Hurray! So you reply with a wonderful, personal thank you note. And then you call her to say thanks. In addition to the paper letter that you send. Then what? You have to communicate with her…
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