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Gail Perry2014-11-28 11:38:272025-10-13 14:07:58The One Mistake that Hurts Fundraising the MostFundraising Blog Topics
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Gail Perry2014-11-28 11:38:272025-10-13 14:07:58The One Mistake that Hurts Fundraising the Most
Phone Calls to Donors = Highly Profitable Fundraising
Annual Giving, Asking for Donations, Year-End Fundraising CampaignAre you afraid of telephone fundraising?
It can be scary to pick up the phone to call a donor or a potential donor!
Especially when it’s so much easier to keep your polite distance and send a letter or an email solicitation.
But stop a…

Is There a Crisis in Fundraising Leadership?
Board Members & Fundraising, Fundraising Strategy, Nonprofit LeadershipHow do we attract, develop and retain good fundraisers?
At last week's International Fundraising Congress, many of us were transfixed by a provocative conversation about "The Emerging Fundraising Leadership Challenge."
International fundraising…

112 Tips to Raise More Money by Direct Mail Fundraising
Annual Giving, Asking for Donations, Marketing & Communications, Year-End Fundraising Campaign
Direct mail fundraising is a major workhorse for all nonprofits. And, yes, online giving and digital appeals are important - but donors pay far more attention to a paper letter that arrives in their mailbox.
Here's a smart guide to help you…

5 Tips for Making Your Donors Love You
Annual Giving, Asking for Donations, Donor Cultivation, Fundraising Strategy, Marketing & CommunicationsYour donor has just sent in another gift! Hurray!
So you reply with a wonderful, personal thank you note. And then you call her to say thanks. In addition to the paper letter that you send.
Then what?
You have to communicate with her…

6 Steps to Creating The Fundraising Results You Really Want
Annual GivingWant mega productivity in the coming year? Want to raise as much as you possibly can?
Then let's get cracking on your smart, systematic fundraising plan. I'm talking about
a plan that gets everybody in your organization on board.
a plan…

Our Guide to Brilliant Major Gift Cultivation Events
Donor Cultivation, Events, Friendmaking, Major Gift FundraisingMany fundraising teams are hosting major gift cultivation events often – to open doors, make friends, cultivate potential supporters and thank your current donors.
All of these gatherings are wonderful opportunities to bring people closer…

9 Point Profitability Checklist for Your Next Fundraising Auction
Annual Giving, EventsThere's nothing like an experienced charity auctioneer's coaching when it comes to a high-profit fundraising auction.
And I was quite impressed with the tips that Sherry Trular of Red Apple Auctions shared with us this week in our Highly…

Create a Profitable Fundraising Event Plan
Events, Fundraising StrategyDo you have a solid fundraising event plan and timeline? One that will guarantee a solid ROI?
Fundraising events take a lot of time and energy.
Love ‘em or hate ‘em, fundraising events are here to stay.
They are part of the…

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