Our Best Practices.

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Major Gift Prospect Visits: Your Questions and My Ruthlessly Practical Answers

Visits with major gift prospects can be scary. How do you handle them? What do you say?Here are my answers to all your questions from last week's webinar: Q: What if your donor hijacks the conversation and you lose control? That will certainly…

Encourage Planned Gifts By Telling a Bequest Story

For the first time ever, I have a guest post today!I'd like to introduce you to Claire Meyerhoff, who is my favorite Planned Giving marketing expert.As owner of the PG Agency and Editorial Director at Planned Giving Marketing.com, Claire…

No Time for Planned Giving? Try These Quick Ideas!

Capital Campaign, Major Gift Fundraising, Planned Giving

I'm as fired up as I can get about something big these days: planned giving.I know, I know -- you've heard it before. "Jump on planned giving," the consultants say."I can't," you say back. "I don't have the bandwidth."Okay, I get that.But…

Does Your Organization Really Support Fundraising? Take This Simple Quiz

Board Members & Fundraising, Fundraising Strategy, Nonprofit Leadership

Many organizations pay lip service to supporting their fundraising team, but end up failing miserably.Your board, your executive director, and your program and admin staff can undercut fundraising efforts easily.And in many organizations…

Five Clues Your Fundraising is Headed Downhill

Board Members & Fundraising, Fundraising Strategy, Inspiration, Nonprofit Leadership

Don’t we all want fundraising that provides reliable, consistent, revenue? Money we can count on year after year?But that kind of reliable success doesn't just happen. It takes serious work and commitment.And many organizations…

18 Tips to Create a Wildly Profitable Monthly Giving Program

Annual Giving, Asking for Donations, Marketing & Communications

I am so impressed with the power of a monthly giving program. Here's why:It creates ongoing predictable cash flow.It's low cost and returns a high RIO.It takes your current donor base and pulls twice (or more!) as much funding…

How Major Gift Fundraising is Like Being Mother of the Bride

Fundraising Strategy, Inspiration, Major Gift Fundraising

Being mother of the bride has been an experience in "letting go."And it reminds me of how I have had to "let go" with some major donor prospects.Because they just wouldn't, wouldn't focus on what I wanted them to fund! Let me tell you the…

Newsletter Strategies That Will Open Donors’ Hearts and Wallets

Donor Cultivation, Donor-Centered Fundraising, Marketing & Communications

Your wonderful newsletter just may be a total waste of time.Even worse, it might be HURTING you and your cause.Why?Because it is boring!It may not be boring to you but it sure may be boring to the people you hope will read it.And boring…

Unleash Your Board Members’ Energy for Fundraising

Board Development, Board Members & Fundraising, Motivating Board Members

Do you want to unleash your board members' energy for fundraising?Fundraising is often a huge pain point with many nonprofit board members.And it's a pain point for many fundraising staff members too. Staffers all want to know "how…

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