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Fundraising Blog Topics

Five Ideas That Will Make Major Gift Asks Much Easier and More Successful

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We all know that fundraising comes down to one exciting, scary moment:  when you actually ask for support. This is when knees start knocking under the table, mouths get dry and suddenly words evaporate. But it doesn't have to be so awfully…
Jerry Panas

How to Secure the Major Gift: 10 Priceless Tips from Jerry Panas

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Jerry Panas is clearly one of our industry’s greats. I’ve learned so much from him over the years, and I hope you have studied his advice too. Today, I’m celebrating the fact that he’s joining us for Tuesday’s amazing Telesummit on…

Use the MPI Formula To Thank Donors and You’ll Increase Donor Retention

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Here's a smart formula to use for ALL sorts of donor communications. Send this information to donors AFTER they give. And your donors will love you for it. Try using the "MPI Fundraising Formula" for your thank yous. What's the MPI Fundraising…

6 Steps You Can Take Today to Improve Your Donor Retention

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We all know that donor retention is where the easy money is for you, your team, and your organization. It's the key to sustainable fundraising for your organization.  Getting current donors to renew is far, far easier than bringing in new…

When in Doubt, Throw a Party!

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Believe it or not - this is my #1 motto after more than 25 years in fundraising. But let me be clear - I DON'T mean throw another fundraising event! Heaven forbid! But here's what I really mean: I believe in making everything you do as…

How to Create a Fundraising Action Plan for Your Board

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Board members are naturally nervous about fundraising. But there are ways to calm them down and make fundraising fun for them. No kidding! Here's how: set them up to do fundraising jobs that DON'T involve soliciting. Tell them…

Your Board Members Can Become “Door Openers.” Here’s How!

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As a nonprofit leader, what would you most love your board members to do? Many nonprofit ED's share that  - of all possible things - they wish their board members would simply open doors. That's all. Just open doors and make introductions. But…

Major Gift Prospect Visits: Your Questions and My Ruthlessly Practical Answers

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Visits with major gift prospects can be scary. How do you handle them? What do you say? Here are my answers to all your questions from last week's webinar: Q: What if your donor hijacks the conversation and you lose control? That will certainly…

Encourage Planned Gifts By Telling a Bequest Story

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For the first time ever, I have a guest post today! I'd like to introduce you to Claire Meyerhoff, who is my favorite Planned Giving marketing expert. As owner of the PG Agency and Editorial Director at Planned Giving Marketing.com, Claire…
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