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Gail Perry2020-10-23 00:25:472025-10-13 15:45:51Three Ways Our Current Environment Opens Unique Opportunities for FundraisingFundraising Blog Topics
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Gail Perry2020-10-23 00:25:472025-10-13 15:45:51Three Ways Our Current Environment Opens Unique Opportunities for Fundraising
Donors are Stepping Up! Giving Was Up 7.5% in the First Half of This Year
Inspiration, Year-End Fundraising Campaign
Remember April, when we were all clenching our teeth and thinking “Oh wow, this is not the year for fundraising. How will we get through it?”
Well, it turns out recent data proves that 2020 is actually a great year for fundraising.
So…

Board Chairs: How to Fire Up Your Board with a Call to Action
Board Development, Board Members & Fundraising
Here's a call to action for all board chairs!
You have a big job. Especially these days. Many organizations are facing major decisions - about funding, staffing, service delivery - and everything else.
As we said two weeks ago, a small…

Step Up Your Ask With These Proven Strategies
Annual Giving, Asking for Donations, Major Gift Fundraising
We are coming up on year-end and, as usual, there is one thing on fundraisers’ minds:
“How can I effectively use this season to ask for gifts?”
I hope you are not thinking of using these themes or phrases in your appeals:
“Please…

A Small Goal and A Small Vision Won’t Cut It In This Environment
Board Members & Fundraising
Okay, forewarning - this is a bit of a rant. Prepare yourself for some tough love, some hard truths, and some tangible takeaways to keep your organization on the right track during this pandemic! Trust me, a small vision won't cut it.
Nonprofits…

5 Ways Board Members Can Boost Your Virtual Year-End Campaign
Board Members & Fundraising, Year-End Fundraising Campaign
This year, your year-end fundraising campaign may look a little different.
With social distancing still the norm for many people, you'll be using digital tools and direct mail, with no personal visits or gatherings.
You need your board members'…

How Will We Cultivate Donors This Fall?
Donor Cultivation
“Cultivate donors.” I bet you’ve heard that before.
But how do we accomplish this in the virtual environment?
We like to think of cultivation as nurturing your donor’s philanthropic interest in your organization’s work.
And…

Advice for a New Major Gift Officer: Raise Money the Minute You Hit the Ground
Asking for Donations
This week on Facebook LIVE we discussed common mistakes that a new major gift officer often makes.
Now we’re following up with ideas to help you get started quickly and see some quick fundraising wins.
Being new can be daunting,…

How COVID Times Provide Unique Opportunities for Fundraising
Asking for Donations, Major Gift Fundraising
Yes, COVID times are hard for everyone to handle.
But don’t despair: We are finding that these times offer some pretty interesting and unique opportunities for fundraising.
Unusual times often bring up unusual opportunities…

Partner with Gail Perry Group
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