Fundraising Blog Topics
Checklist for Planned Giving: What Tools Do You Really Need?
Planned Giving
Planned giving has gotten a bit of a bad rap.
You might think, for instance, that those big planned gifts are out of reach for all but the biggest nonprofits.
Fortunately, however, you’d be wrong.
The fact is that a smaller organization…
5 Easy Tips for Better Planned Giving Marketing
Planned Giving
Here's some good news! Planned gift marketing does not always have to be difficult.
Here are some simple, no-cost adjustments that will dramatically enhance your planned gift marketing efforts and generate more support for your organization.
If…
Is Your Nonprofit’s Legacy Society Dreary . . . or Dynamic?
Planned GivingDo you have a planned giving "Legacy Society?"
Most organizations have a gift club or society for keeping contact with those very special planned giving donors.
In April, be sure to join our Planned Giving Intensive to help you establish…
Screening Sessions: A Terrific Tool for Major Gift Prospect Research
Donor Cultivation, Major Gift FundraisingScreening sessions are one of our favorite major gift prospect research tools.
Why do we like screening sessions so much?
Because the information you obtain is often more up to date, on point and accurate than much of the data you can find…
Questions and Answers about Monthly Giving
Annual Giving
As you know, we've been talking about monthly donors for the past few weeks.
And you may have seen my Facebook Live interviews here and here with monthly giving guru Erica Waasdorp.
It’s been tremendously fun and exciting to get lots…
7 Tips to Create a Profitable Recurring Donor Program
Annual Giving
Recurring donors are a huge untapped revenue source for so many nonprofits.
We are still trying to wrap our heads around the vast potential recurring donors offer.
If you have 300 monthly donors – just how much overall revenue would these…
Three Steps to Launch a Robust Monthly Giving Program
Annual Giving
Monthly giving programs are becoming more and more popular revenue sources.
So today, we have a guest post by author and international monthly giving guru Erica Waasdorp.
Erica's the author of Monthly Giving: the Sleeping Giant:…
Could Donor Identity Revolutionize Your Fundraising?
Donor Cultivation, Donor-Centered Fundraising
Drumroll please! My favorite new buzzword to help you ramp up your fundraising is “Donor Identity.”
What’s donor identity?
It’s a profile of your donor in some way.
It’s an indicator of your donor’s preferences - perhaps it’s…
12 Ways to Send Your Donors Love With a Valentine
Annual Giving, Donor Cultivation, Donor-Centered FundraisingHave you considered Valentines for donors this year?
It's time to show your donors some love!
A charming, thoughtful Valentine can express your appreciation to your donors in a delightful way.
After all, they are the generous, wonderful…
Power Questions Your Major Gift Donor Will Love
Donor Cultivation, Donor-Centered Fundraising, Major Gift Fundraising
Here’s a natural, friendly and much more successful approach to major gift fundraising.
I’m showing you how to develop a warm, easy relationships with your major gift prospects. Relationships where they feel heard and understood. A…
How the New 2017 U.S. Tax Law May Impact Fundraising Revenues
Fundraising Strategy, Nonprofit Leadership
The new 2017 tax law in the U.S. alters many of the tax incentives that encourage individual giving.
Clearly, tax incentives are usually not most important reason most people give.
But the incentives may contribute to how much donors give,…
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