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Fundraising Blog Topics

Two Ridiculously Simple Major Donor Cultivation Strategies

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What kind of major donor cultivation strategies do you think work the best? Do you ever find it challenging to have conversations with prospective donors and develop their interest in your cause? I am a fan of an easy going, no pressure…

Mid-Level Donors = Low Hanging Fruit?

Mid-Level Donors. We're all talking about these lovely folks in your data base who are already giving significantly - and the potential they offer. But what to do with them, when you are already practically burdened by too much to do?? Today,…

Prospecting for Major Gifts? Top 6 Indicators of a Great Prospect

When you're prospecting for major gifts, the key to success for any fundraiser is finding the right donors. Not just those who care about your organization, but those who can give a significant contribution to your nonprofit. A.K.A., major…

Seven Golden Prospecting Strategies for Major Gifts

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We are all searching, searching for the right prospecting strategies for major gifts. So what strategies are you using? Do you sometimes feel like you are kissing frogs to find a potential prince? Well, don't worry! We have all kissed our…

Love Song to My Major Gift Prospect List!

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I’m admitting it. I'm warped. By Gail Perry Updated October 2025 Here's my confession: when I was a front-line fundraiser, I just loved my major gift prospect list. Even more, I loved the hunt to find lovely, generous, wonderful major gift…

They really did say all this stuff!

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Are you on the fence about joining our fundraising learning community? If so, I thought you might like to hear testimonials from some fundraising coaching members - about their real concrete results and success stories. “We applied strategies…

5 Tips To Ask Face-to-Face for Big Gifts in 2023

"What are the best practices in face-to-face asking?" One of our Major Gifts Intensive organizations asked us this question last week. They were ready to dive into person to person Gift Conversations. Today we're sharing a summary of what…

5 Steps to Build Donor Loyalty & Retention in 2023

We’re having some fun with donor retention today. We do know that donor retention = donor loyalty, right? So donor retention is the name of the game for the coming year, and beyond. And your ultimate goal as a fundraiser is to build up…

5 Simple Tips to Nail Your Online Fundraising in 2023

Online fundraising continues to grow in importance for all nonprofits. More and more gifts are coming in via website donation pages. However, we are seeing so many basic mistakes on nonprofit websites - of both large and small organizations. The…
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