Our Best Practices.

Discover our advice. Put it into action. Raise the funds you need.

Where Do You Stand? Find Out With Our Fundraising Scorecard

Sometimes it’s hard to get a handle on how well your organization is doing in fundraising.Sure, you can look at the bottom line and check out how much money was raised.But there are other factors, too, that play into how much funding your…

Mindset: How Your Thinking Impacts Your Fundraising and Your Life

Inspiration

Does your mindset really impact your life - and your fundraising results? I'd suggest that your thinking has tons to do with how your life rolls out. I co-presented this topic earlier this week at the AFP International Fundraising Conference…

Traits of Highly Successful Major Gift Fundraisers

Do you know the secrets of master major gift fundraisers?You know, those special individuals who raise six, seven and even eight figure gifts? What special qualities DO these talented major gift fundraisers have? What habits do they follow?…

Two Ridiculously Simple Major Donor Cultivation Strategies

Donor Cultivation, Friendmaking, Major Gift Fundraising

What kind of major donor cultivation strategies do you think work the best?Do you ever find it challenging to have conversations with prospective donors and develop their interest in your cause?I am a fan of an easy going, no pressure…

Mid-Level Donors = Low Hanging Fruit?

Major Gift Fundraising

Mid-Level Donors.We're all talking about these lovely folks in your data base who are already giving significantly - and the potential they offer.But what to do with them, when you are already practically burdened by too much to do??Today,…

Prospecting for Major Gifts? Top 6 Indicators of a Great Prospect

Major Gift Fundraising

When you're prospecting for major gifts, the key to success for any fundraiser is finding the right donors.Not just those who care about your organization, but those who can give a significant contribution to your nonprofit. A.K.A., major…

Seven Golden Prospecting Strategies for Major Gifts

Capital Campaign, Donor Cultivation, Major Gift Fundraising

We are all searching, searching for the right prospecting strategies for major gifts.So what strategies are you using?Do you sometimes feel like you are kissing frogs to find a potential prince?Well, don't worry!We have all kissed our…

How to Get Your Board Members To Help Identify Major Gift Prospects

Board Development, Board Members & Fundraising, Capital Campaign, Major Gift Fundraising

Sometimes when board members are asked to help identify major gift prospects, it can be uncomfortable.Here's why:Board members often don't want to share names of people they know because they're afraid they will be asked to "hit up" their…

Love Song to My Major Gift Prospect List!

Donor Cultivation, Major Gift Fundraising

I’m admitting it. I'm warped.By Gail PerryUpdated October 2025Here's my confession: when I was a front-line fundraiser, I just loved my major gift prospect list. Even more, I loved the hunt to find lovely, generous, wonderful major gift…

Partner with Gail Perry Group

Find out how we can help you achieve your fundraising goals with world-class consulting and custom training.

Reach Out