Our Best Practices.

Discover our advice. Put it into action. Raise the funds you need.

Fundraising Blog Topics

Nonprofit development director looking thoughtfully at a major gift prospect list, frustrated but determined

Why Fundraising Feels Hard When You’re Doing Everything Right

When a fundraiser does the right work and still sees slow results, it's almost never a strategy problem. How to tell the difference between a structure gap and a timeline gap.
Executive director and development director in strategic planning conversation about major gifts2026

The Partnership That Predicts Major Gift Success

Estimate read time: 4 minutes Here's something we’ve learned after years of working with nonprofit organizations: A predictive variable in major gift success isn't always the prospect list. It isn't always the campaign case. It…
Nonprofit development team in a major gift strategy session reviewing donor portfolios2026

What a High-Performing Nonprofit Development Team Looks Like

Estimated reading time: 3 minutes Here's a question every executive director eventually asks.Usually quietly, and usually after a stretch of soft major gift numbers: "Is my development team actually performing? Or am I confusing activity…
Executive director presenting board fundraising strategy at a nonprofit board meeting2026

Why Your Board Won’t Fundraise — And How to Fix It

Your board isn't reluctant — they're ambiguous. The one preparation problem behind most board fundraising silence, and the briefing that converts it to real action.
Fundraising consultant reviewing feasibility study interview data with nonprofit leaders2026

What a Capital Campaign Feasibility Study Actually Reveals

A feasibility study isn't a thumbs-up or thumbs-down on your campaign. It's your first strategy session. Here's how to read what it's actually telling you.
Fundraising consultant reviewing feasibility study interview data with nonprofit leaders2026

What a Capital Campaign Feasibility Study Actually Reveals

Here's the most common misread in feasibility studies: the numbers come in lower than expected, and the organization interprets it as "not ready." The campaign gets delayed… sometimes indefinitely. Here's what that organization missed:…

Is Your Nonprofit Ready for a Capital Campaign?

Three honest markers that reveal whether your organization is truly campaign-ready — or just campaign-hopeful. The answer predicts campaign success more than anything else.
Fundraiser handwriting a personal note to a major donor after receiving a gift2026

5 Major Donor Stewardship Moves That Drive the Second Gift

The thank-you letter isn't stewardship. Five specific moves that deepen major donor relationships after a gift — and make a second, larger gift nearly inevitable.

The Woman Who Helped Build GPG: Celebrating Kathryn Gamble’s Next Chapter

Some people don't just work for an organization: they help build it from the inside out. Kathryn Gamble was that person for the Gail Perry Group. We're celebrating her legacy, and wishing her the most wonderful next chapter.
Handshake | Gail Perry

Partner with Gail Perry Group

Find out how we can help you achieve your fundraising goals with world-class consulting and custom training.