Building Donor Relationships in a Virtual World

Building virtual donor relationships is quite a challenge for many of us.

For example, people are already suffering from Zoom Fatigue. Are you?

What’s worse – we also hear that some exhausted donors are backing off from video visits.

We are getting calls and emails from so many fundraisers who feel like they are floundering on the phone. How can you “be” with a donor when you can’t see them face-to-face?

People feel like their phone skills need an upgrade. And we agree – it’s hard to nurture a relationship with donors when you can’t entertain them.

Today, Dr. Kathryn Gamble and I discuss important skills you need to connect with and engage your donors virtually.

You CAN create warm, wonderful donor relationships with the special people who love your organization – even from a distance.

In our video, we’re sharing:

  • How to be donor-centered over the phone
  • Why you don’t always have to be face-to-face with your donors
  • Three types of important major gift phone calls you can do virtually


  • Kathryn reveals a successful 6-figure ask she made – over the telephone!

Bottom Line: Building Virtual Donor Relationships

Above all, remember: It’s not so hard! Just be friendly like you are face-to-face, and all should be well.