Friendmaking is a term often used in the context of nonprofit fundraising. It refers to the process of establishing and nurturing relationships with individuals, who in turn become friends and supporters of the organization. The goal of friendmaking is not just to raise money, but to build a network of loyal donors and advocates who are invested in the nonprofit’s mission and cause.

Find below our articles about Friendmaking best practices.

Create a “Friendmaking” Committee of Board Members

Create a “Friendmaking” Committee of Board Members

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Do you want to get your board members actively making friends for your organization? Wouldn't it be wonderful if you could form a "Friendmaking Committee" of board members who'd be out there opening doors and hosting small friendmaking events?…
How to Host a Successful Porch Party

How to Host a Porch Party, a Fun Donor Cultivation Event: Our Full Resource Guide!

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This is our complete guide to a successful Porch Party, a donor cultivation event. Small socials can help build community support and engage new donors.

Nonprofits, Politics and Elections

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We all imagine that 2020 will go down in history as a difficult year.  And now here we are waiting for election results in the U.S. Politics and elections can certainly be exhausting for everyone. But being involved in civic life (politics)…

Two Ridiculously Simple Major Donor Cultivation Strategies

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What kind of major donor cultivation strategies do you think work the best? Do you ever find it challenging to have conversations with prospective donors and develop their interest in your cause? I am a fan of an easy going, no pressure…

Our Guide to Brilliant Major Gift Cultivation Events

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Many fundraising teams are hosting major gift cultivation events often  – to open doors, make friends, cultivate potential supporters and thank your current donors. All of these gatherings are wonderful opportunities to bring people…

Myths and Realities of Board Members and Fundraising

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How do YOUR board members feel about fundraising? Not enthusiastic, I'll bet! One of the biggest myths around is that board members should be willing and able to raise money. We wish! But here's the reality:  Most board members…

Your Board Members Can Become “Door Openers.” Here’s How!

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What would you MOST love your board members to do? Many nonprofit ED's tell me that  - of all possible things - they wish their board members would simply open doors. That's all. Just open doors. But what happens when you ask board members…

Show Me the Money: How to Move From Friendraising to Fundraising

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In my regular column I write for the Guidestar newsletter, a smart reader sent me the $64,000 question: "All your talk about "friendraising" is great, but show me the money! My organization needs funding right now!" You're exactly right to focus…