Our Best Practices.

Discover our advice. Put it into action. Raise the funds you need.

Fundraising Blog Topics

Fundraising consultant reviewing feasibility study interview data with nonprofit leaders

2026

What a Capital Campaign Feasibility Study Actually Reveals

A feasibility study isn't a thumbs-up or thumbs-down on your campaign. It's your first strategy session. Here's how to read what it's actually telling you.

2026

What a Capital Campaign Feasibility Study Actually Reveals

Fundraising Strategy

Here's the most common misread in feasibility studies: the numbers come in lower than expected, and the organization interprets it as "not ready." The campaign gets delayed… sometimes indefinitely. Here's what that organization missed:…

Is Your Nonprofit Ready for a Capital Campaign?

Fundraising Strategy

Three honest markers that reveal whether your organization is truly campaign-ready — or just campaign-hopeful. The answer predicts campaign success more than anything else.

Fundraiser handwriting a personal note to a major donor after receiving a gift

2026

5 Major Donor Stewardship Moves That Drive the Second Gift

Fundraising Strategy

The thank-you letter isn't stewardship. Five specific moves that deepen major donor relationships after a gift — and make a second, larger gift nearly inevitable.

The Woman Who Helped Build GPG: Celebrating Kathryn Gamble’s Next Chapter

Fundraising Strategy

Some people don't just work for an organization: they help build it from the inside out. Kathryn Gamble was that person for the Gail Perry Group. We're celebrating her legacy, and wishing her the most wonderful next chapter.

Two people meeting over coffee discussing nonprofit donor relationship and giving

How to Know When a Major Donor Is Ready to Be Asked

Donor Cultivation, Donor-Centered Fundraising, Fundraising Strategy, Major Gift Fundraising

There's no formula for major gift ask timing — but there are clear signals. Learn to read donor readiness accurately so you never ask too soon or wait too long.

Fundraiser preparing for a major donor cultivation visit, reviewing notes

2026

The Discovery Visit You Keep Postponing (And Why)

Fundraising Strategy

Estimated reading time: 4 minutes. There's a prospect on your list right now you've been meaning to visit for three months. You know who they are. You can picture the conversation you want to have. You've written the reminder to yourself…

Your portfolio isn’t stuck. Your calendar is.

2026

How to Build a Major Gifts Program That Actually Performs

Fundraising Strategy

Three disciplines that separate major gifts programs that perform from ones that stall: portfolio focus, protected cultivation time, and written donor strategy.