Fundraising Strategy is a comprehensive approach to raise funds for Nonprofit Organizations. It is essential for nonprofits to develop and implement a well-thought-out fundraising strategy to ensure sustained financial support for their operations and programs. A fundraising strategy encompasses a wide range of initiatives such as hosting fundraising events, engaging supporters, utilizing online platforms, and seeking sponsorships.

Find below our articles about Fundraising Strategy best practices.

Major Gifts Challenge #2: Reengaging Major Donors Who Lapse

One of the most common challenges we are hearing from fundraisers is this: "We have lost wonderful major donors from the past!" and "How do we reengage our former major donors?" How about you and your team? This is the next…
Grow Your Major Gift Pipeline and to Unlock Bigger Opportunities | GPG

7 Steps to Building a Major Gift Donor Pipeline: Unlock Fundraising Success

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Struggling to build a major gift donor pipeline? Discover 7 actionable steps to qualify prospects, strengthen relationships, and boost your nonprofit's fundraising success.
Major Gift Fundraising Trends 2025 | GPG2025

Key Trends Shaping Major Gift Fundraising in 2025

Navigate the changing landscape of philanthropy and major gifts fundraising in 2025 with our trend watching experts.
Nonprofit Self-Care 5 Tips for 2025 | GPG

5 Ways Nonprofit Fundraisers Can Treat Themselves in the New Year

Feeling burnt out? Recharge with these 5 self-care tips for nonprofit fundraisers. Prioritize YOU in 2025! ? Learn more here.
Gail's Killer Egg Nog2024

3 Ways to Perfect Your Major Donor Strategy—Just Like Homemade Eggnog

Whip up major donor relationships that are smooth, rich, & truly satisfying. Learn 3 tips to cultivate lasting support this holiday season.
What Fundraisers Can Expect from the 2017 Tax Cuts and Jobs Act Expiration | GPG2024

News to Use! What Fundraisers Can Expect from the 2017 Tax Cuts and Jobs Act Expiration

The 2017 Tax Cuts and Jobs Act (TCJA) is expiring. Learn how these changes will affect fundraising and how to prepare for 2025 & beyond.
The Secret Weapon for Year-End Fundraising | GPG2024

The Secret Weapon for Year-End Fundraising

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Unlock major gifts with stock donations this year-end! Learn how to encourage stock gifts and maximize your fundraising impact.
Giving Tuesday | GPG2024

The Power of Giving Tuesday: Building Community, Inspiring Donors, and Amplifying Impact

https://vimeo.com/1033537256/62f7ae9f19?share=copy Giving Tuesday has become a global movement that nonprofits and donors alike look forward to every year! Just think it's far more than just a day for fundraising—it’s also…
The Collaborative Ask: Secure More Major Gifts | GPG2024

The Old Ask vs the Collaborative Ask: Seven Shifts To Close Mega Gifts

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Learn the 7 shifts to transform your major gift asks. Build stronger donor relationships and secure larger gifts with the collaborative ask approach.
Giving Tuesday: A Powerful Opportunity for Connection | GPG

Giving Tuesday: A Powerful Opportunity for Connection

Maximize Giving Tuesday! Engage major donors with matching gifts, thank-you campaigns, and ambassador programs. Learn more!
Capital Campaign Readiness: Expert Q&A | GPG2024

Your Questions and Our Answers on Campaign Readiness

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Crucial questions about capital campaign readiness answered: When to engage donors? Feasibility study necessity? Board's role? Get expert advice.
Is YOUR Image Ready for the Capital Campaign Spotlight? | GPG2024

Capital Campaign Readiness #6:  Is YOUR Image Ready for the Spotlight?

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Boost your capital campaign success! Learn how a strong public image can inspire donor confidence and drive fundraising results. Checkout our checklist for success.

#5 Capital Campaign Readiness: Three Questions Your Early Case for Support Must Answer

Don't launch your capital campaign unprepared. Engage your lead donors with a powerful “Early Case for Support.”

#4 Capital Campaign Readiness: Is Your Donor Prospect Pipeline Ready?  

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Is your nonprofit’s donor prospect pipeline ready for a capital campaign? This 7-point checklist will help you assess donor readiness and set your campaign up for success.
Is Your Volunteer Leadership Campaign-Ready? | GPG

#3 Capital Campaign Readiness: Are Your Volunteer Leaders Ready to Launch a Capital Campaign?

Is your nonprofit's volunteer leadership strong enough to drive a successful capital campaign? Our checklist helps you assess readiness & identify areas for improvement.
Is Your Board Ready to Lead Your Capital Campaign?

#2 Capital Campaign Readiness: Is Your Board Ready to Lead?

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Discover the 7 key factors to assess your board’s readiness for a successful capital campaign. Our guide provides actionable tips to motivate your board.