Fundraising Strategy is a comprehensive approach to raise funds for Nonprofit Organizations. It is essential for nonprofits to develop and implement a well-thought-out fundraising strategy to ensure sustained financial support for their operations and programs. A fundraising strategy encompasses a wide range of initiatives such as hosting fundraising events, engaging supporters, utilizing online platforms, and seeking sponsorships.

Find below our articles about Fundraising Strategy best practices.

2024

What’s the Rate of Return of Major Gift Fundraising?

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Learn how to maximize your fundraising rate of return with these tips. Try proven strategies to maximize your return on investment.
Feeling the Uncertainty | GPG2025

Facing Uncertainty? Here’s What You Can Do

Things feel shaky right now. Maybe even worse than last week. The uncertainty is unsettling, and you may be asking: What’s going to happen next? How will this affect our organization? Will our funding take a hit? What…
2025

Major Gift Challenge #5: Not Asking for Enough Gifts?

Struggling with major gift asks? Learn why fundraisers hesitate and how to boost confidence, strategy, and success. Plus, discover how the Major Gifts Intensive can help your team close more gifts.
2024

Major Gift Challenge #4: Not Getting the Most Out of Your Major Gift Team?

Struggling with major gift fundraising? Discover 5 key reasons your team may be underperforming—and how to fix them. Learn proven strategies to boost results and strengthen donor relationships.
3 Steps to Calm Chaos | GPG2025

Dealing with Chaos: Three Steps to Take Right Now

Nonprofits are facing uncertainty with potential government funding cuts. Take action now with three key steps to communicate effectively, guide your board, and keep donors informed. Learn how transparency, governance, and donor engagement can help your organization navigate chaos and stay resilient.

Major Gifts Challenge #2: Reengaging Major Donors Who Lapse

One of the most common challenges we are hearing from fundraisers is this: "We have lost wonderful major donors from the past!" and "How do we reengage our former major donors?" How about you and your team? This is the next…
Grow Your Major Gift Pipeline and to Unlock Bigger Opportunities | GPG

7 Steps to Building a Major Gift Donor Pipeline: Unlock Fundraising Success

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Struggling to build a major gift donor pipeline? Discover 7 actionable steps to qualify prospects, strengthen relationships, and boost your nonprofit's fundraising success.
Major Gift Fundraising Trends 2025 | GPG2025

Key Trends Shaping Major Gift Fundraising in 2025

Navigate the changing landscape of philanthropy and major gifts fundraising in 2025 with our trend watching experts.
Nonprofit Self-Care 5 Tips for 2025 | GPG

5 Ways Nonprofit Fundraisers Can Treat Themselves in the New Year

Feeling burnt out? Recharge with these 5 self-care tips for nonprofit fundraisers. Prioritize YOU in 2025! ? Learn more here.
Gail's Killer Egg Nog2024

3 Ways to Perfect Your Major Donor Strategy—Just Like Homemade Eggnog

Whip up major donor relationships that are smooth, rich, & truly satisfying. Learn 3 tips to cultivate lasting support this holiday season.
What Fundraisers Can Expect from the 2017 Tax Cuts and Jobs Act Expiration | GPG2024

News to Use! What Fundraisers Can Expect from the 2017 Tax Cuts and Jobs Act Expiration

The 2017 Tax Cuts and Jobs Act (TCJA) is expiring. Learn how these changes will affect fundraising and how to prepare for 2025 & beyond.
The Secret Weapon for Year-End Fundraising | GPG2024

The Secret Weapon for Year-End Fundraising

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Unlock major gifts with stock donations this year-end! Learn how to encourage stock gifts and maximize your fundraising impact.
Giving Tuesday | GPG2024

The Power of Giving Tuesday: Building Community, Inspiring Donors, and Amplifying Impact

https://vimeo.com/1033537256/62f7ae9f19?share=copy Giving Tuesday has become a global movement that nonprofits and donors alike look forward to every year! Just think it's far more than just a day for fundraising—it’s also…
The Collaborative Ask: Secure More Major Gifts | GPG2024

The Old Ask vs the Collaborative Ask: Seven Shifts To Close Mega Gifts

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Learn the 7 shifts to transform your major gift asks. Build stronger donor relationships and secure larger gifts with the collaborative ask approach.
Giving Tuesday: A Powerful Opportunity for Connection | GPG

Giving Tuesday: A Powerful Opportunity for Connection

Maximize Giving Tuesday! Engage major donors with matching gifts, thank-you campaigns, and ambassador programs. Learn more!
Capital Campaign Readiness: Expert Q&A | GPG2024

Your Questions and Our Answers on Campaign Readiness

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Crucial questions about capital campaign readiness answered: When to engage donors? Feasibility study necessity? Board's role? Get expert advice.