Gail Perry Easy Fundraising and Friendmaking for Board Members

A new book from
fundraising expert Gail Perry

Easy Fundraising and Friendmaking for Board Members

How to Raise Friends and Funds for your Cause

A new way to think about fundraising

Make Friends First. The Fundraising Follows.

This book will show board members a completely different approach.

They will discover that rundraising isn’t about asking for money.

It’s about building relationships.
It’s about connecting people to a mission they care about.
It’s about opening doors.

In the book, trustees will learn how to:

  • Feel confident talking about your organization
  • Build genuine connections that lead to giving
  • Play a meaningful role—without being the “asker”

This is practical. It’s real-world. And it works.

Be the first to know when the book launches — resources and a video course to help you put it all into practice.

Join the Early Access List

  • Gail Perry has written the book so many nonprofit leaders and board members have been waiting for—whether they realize it yet or not.

    In Easy Fundraising and Friendmaking, she reframes fundraising in the most human way possible: not as a transaction, but as an act of connection.  Her central idea—that friendmaking comes before fundraising—is both deeply intuitive and too often forgotten in a sector stuck on the hamster wheel of transactional asks.”
    Allison Fine
    author, activist, and expert on the intersection of technology and social good

  • Gail Perry, MBA, CFRE is the wise woman of nonprofit boards, deeply experienced with real-life solutions.

    Gail is a legend for helping boards get functionally comfortable with fundraising — sort of a ‘board whisperer.’ And she’s a veteran capital-campaign heavyweight, too, so we’re talking tested advice. Her book’s conclusion reveals Gail’s secret recipe for uncovering major donors and closing their gifts: well worth the read.”
    Tom Ahern
    widely regarded as the fundraising world’s foremost authority on donor communications

  • This is the book all board members need.

    Every nonprofit board member I’ve worked with has the same fear – that fundraising means pressuring friends and colleagues. Gail Perry dismantles that fear completely. Easy Friendmaking & Fundraising for Board Members gives board members a path they can actually embrace – one built on people-to-people relationships, not financial transactions.”
    Bernard Ross
    =mc consulting; International Nonprofit Consultant and Author

You don’t have to ask for money to be a fundraising superstar.

Easy Fundraising and Friendmaking for Board Members is a practical guide for nonprofit board members who want to make a real difference—without feeling awkward, pushy, or unsure what to say.

Join the Early Access List

Board members don’t need to become fundraisers. They need a role that fits.

When board members understand exactly what they’re being asked to do — and it turns out to be something they’re actually good at — everything changes.

They open doors. They make introductions. They tell your story with genuine enthusiasm. They build the kind of donor relationships that staff simply can’t replicate.

That’s not theory. That’s what happens when board members finally feel equipped.

A book written for the board — and for everyone.

Easy Friendmaking & Fundraising for Board Members gives the board a clear, natural role in fundraising — one built around relationships, not solicitation.

Board members learn how to open doors, build relationships, and support your mission in ways that feel genuine.

Nonprofit leaders get a shared framework they can actually use — not just hand the book over and hope.

Inside, you’ll learn how to:

  • Understand the board’s role in fundraising — without confusion or resistance
  • Open doors and build relationships that lead to giving
  • Participate meaningfully – even without making a direct ask
  • Talk about your mission with confidence and ease
  • Work together as true partners in fundraising

I’ve spent 30 years watching this problem — and solving it.

Gail Perry

I’m Gail Perry.

I’ve spent my career helping nonprofits raise millions of dollars—and helping board members step into fundraising with confidence.

Here’s what I’ve seen again and again:

When board members understand their role… everything changes.

Fundraising becomes easier.
Donors feel more connected.
Organizations grow.

This book brings those insights together in a way that’s simple, clear, and immediately useful.

Board members don’t have to figure this out alone.

Here’s an easy guide for everyone to pitch in and help with fundraising –

Be the first to know when it launches.

Join the early access list for sneak peeks you can share with the board right now, practical tools you can use immediately, and invitations to special sessions for nonprofit leaders and board members alike.

No spam. Just useful ideas – straight from the field.

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