Our Best Practices.

Discover our advice. Put it into action. Raise the funds you need.

2025

Pain Point #3: Major Gift Fundraising Gone Wrong – When You Ask Too Early

https://youtu.be/D0jnBAsgqWM At Gail Perry Group, we’re hearing this over and over again: Fundraisers are feeling pressure to “make the ask”—whether or not the donor is truly ready. It’s one of the most frustrating pain…

2025

Pain Point #2: What to Do When Donors Ghost You!

Fundraising Strategy

https://youtube.com/live/iNGmlZERJec When a Donor Disappears in Major Gift Fundraising You’ve been building a great relationship with a donor.You’ve met for coffee.They’ve been warm, responsive, and engaged in your mission. And…

2025

Pain Point #1: Finding the Hidden Major Gift Potential in Your Own Donor Database

Fundraising Strategy

https://youtu.be/MdX1FcAby_M?si=ly5KzSyZdiGsmyi7 You may be thinking: “We’ve got wealth screening reports and donor lists galore… but what do we do with all this data? How do we use it to find our true major gift prospects?” Let’s…

2025

3 Ways to Present Giving USA and Fire Up Your Board

Fundraising Strategy

Want to inspire your board with Giving USA data? Use stories, trends, and key takeaways to spark bold conversations and energize their leadership.

Major Gift Challenges and How to Fix Them | GPG

What’s Really Holding Your Major Gift Officers Back?

Fundraising Strategy

Are your major gift officers struggling? Discover the most common roadblocks we see—and how to set your team up for major gift success.

How Do You Raise Transformational Gifts Right Now?

Fundraising Strategy

Discover real-world major gift strategies working right now. Learn how top fundraisers are closing transformational gifts in 2025—despite the uncertainty.

The Giving USA Info That Should Fire You Up: A Conversation with BetterUnite

Fundraising Strategy

The Giving USA Info That Should Fire You Up: A Conversation with BetterUnite You may be thinking... "Another Giving USA report. More statistics. But what does this actually mean for MY organization?" We had that exact conversation…

Major Gifts in 2025: Why Now Is the Time to Go Bold

Fundraising Strategy

Discover what major donors are saying in 2025—and how your nonprofit can raise transformational gifts, even in uncertain times. Get bold strategies that work.

2025

Want to Hit Your Annual Fund Goal? Start With This Donor Retention Strategy

Fundraising Strategy

Boost year-end fundraising fast. Use this 3-step donor retention strategy to renew LYBUNT donors and meet your annual fund goal before June 30.

2025

The Gates Foundation Is Closing Its Doors—Here’s What That Means for You

Fundraising Strategy

With the Gates Foundation sunsetting in 2045 and doubling its giving in the next 20 years, nonprofits are wondering: Will we benefit? Our take on what this historic shift means for your organization.